MARKETING AND SALES SUPPORT/ADVISORY SERVICES
MMC offers a full range of marketing support and advisory services:
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- MARKET/COMMERCIAL ASSESSMENT
- CHANNEL STRATEGY
- MANAGED MARKETS
- REIMBURSEMENT
- MARKET RESEARCH PLAN
- DESIGN GOALS (e.g., TARGET PRODUCT PROFILE/TARGET PACKAGE INSERT, ETC.)
- CONCEPT TESTING
- STRATEGIC PRODUCT PLAN
- PRODUCT LIFE CYCLE PLAN
- TARGETING RESEARCH
- PRODUCT POSITIONING
- LAUNCH PLAN
- SALES FORECASTS
- MARKETING PLAN
- MARKETING SUPPORT STUDIES
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- PRODUCT COMPARISON / EVALUATION
- PORTFOLIO ANALYSIS
- MARKET PROFILES
- CUSTOMER PROFILES
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- ALTERNATIVE INDUSTRY / CUSTOMER SCENARIOS
- COMPETITIVE INTELLIGENCE
- STRATEGIC MARKET RESEARCH
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